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Early Stage GTM

Crypto Startups (7)

Zero-to-One GTM Execution
Content & Community Manager · Jun 2017 — Nov 2019
0→1Community BuildingScrappy
The Bet

Designed and executed zero-budget GTM strategies for 7 early-stage startups. Focused on grass-roots community building and organic engagement loops to establish initial market traction from scratch.

Outcome

7 startups launched. Communities built from scratch. Organic-first growth proven.

Startups Launched7
StrategyOrganic-First
CommunitiesFrom Scratch
The Challenge

Launch multiple early-stage crypto startups with zero marketing budget during the ICO boom and subsequent crash.

The Approach

Grassroots community building, organic content loops, and founder-led growth strategies.

Key Initiatives

Community management across Telegram, Discord, and forums. Content strategy for thought leadership. Organic engagement campaigns.

Like what you see?

Let's build the next one.

I take on a small number of founder-led growth and product engagements. If this is the kind of work you need, the fastest way to reach me is Telegram.