XO Market
Organic Community Growth StrategyArchitected a 'high-signal' narrative strategy that translated complex financial mechanics into meme-culture velocity. By engineering scarcity through weekly alpha sprints and code drops, we drove 100x engagement growth and a $0.29 CAC—proving culture beats paid acquisition.
6,000+ high-intent users. $0.29 CAC. 100x engagement growth in 90 days.
Launch a conviction-market protocol from zero with minimal budget, competing against established prediction market players with deep pockets and existing user bases.
Built brand voice from zero, translating complex prediction-market concepts into clear narrative. Engineered scarcity through weekly Alpha Sprints and code drops. Migrated CRM to Customer.io ($0 vs $6K/year). Blended meme culture with product education for $0.29 CAC.
Grew invite-only testnet to 2,500+ users in two weeks via gamified referral mechanics. Zealy onboarding gamification, NFT giveaway mechanics, multi-channel content strategy, CRM automation, and community-led growth loops. Forged partnerships across NFT communities and crypto-native infra partners.
Let's build the next one.
I take on a small number of founder-led growth and product engagements. If this is the kind of work you need, the fastest way to reach me is Telegram.